Cover; The Art of Music Publishing: An entrepreneurial guide to publishing and copyright for the music, film and media industries; Copyright; Contents; Introduction
How it all began; Preface
change brings new opportunity; Acknowledgements; The Art of Music Publishing; CHAPTER 1 Turning music into a business; WHAT IS MUSIC PUBLISHING?; THE A&R PROCESS; INCOME STREAMS; SUMMARY; CHAPTER 2 Understanding copyright; WHAT IS COPYRIGHT?; HOW LONG DOES COPYRIGHT LAST?; MASTERS AND RE-RECORDING RESTRICTIONS; OWNERSHIP OF THE MASTER RECORDING; LYRIC WRITING
A LOST ART; SWOT ANALYSIS; EXAMPLE
WORKING WITH MEDIA COMPANIESMORAL RIGHTS; US COPYRIGHT ISSUES; SUMMARY; CHAPTER 3 Managing rights
international framework and issues; COLLECTION SOCIETIES; UK PERFORMING AND MECHANICAL RIGHTS SOCIETIES; THE BERNE CONVENTION; COPYRIGHT ISSUES LEADING EUROPEAN DISCUSSION; IMPLEMENTATION OF EU DIRECTIVE
UK COPYRIGHT ACT; WIPO; ISP NEWS; CENTRAL LICENSING; INTERNET LICENSING
GROWTH OF LEGITIMATE ONLINE LICENSING; CHAPTER 4 The role of the music publisher; HOW DOES THIS HELP, EXACTLY?; HOW A GREAT SONG SURVIVES; WHAT DOES A MUSIC PUBLISHER DO?; CHAPTER 5 Income streams; PERFORMANCE INCOME
HOW IS INCOME GENERATED?DEDUCTIONS; PRS FOR MUSIC
MECHANICAL INCOME STREAM FLOW; ACCOUNTING PRACTICES; SYNCHRONIZATION; SHEET MUSIC; CHAPTER 6 Introduction to contracts; CONTRACTUAL LANGUAGE; TYPES OF CONTRACT; SUMMARY; CHAPTER 7 Synchronization; EXPLOITS IN FILM AND TELEVISION; THE ROLE OF THE MUSIC SUPERVISOR; SOME KEY MOVIE TERMS; INDEPENDENT FILM SALES NETWORKS; GREAT MOVIE COMPOSERS; CUE SHEETS; USEFUL FILM BODIES; THE TOP UK AND US ADVERTISING AGENCIES; SUMMARY; CHAPTER 8 Getting a publishing deal; THE UNDISCOVERED COUNTRY; PRODUCT AND PRESENTATION
SONGWRITERS; SUMMARY
CHAPTER 9 UK and international trade showsBENEFITS OF LOCAL AND INTERNATIONAL TRADE SHOWS; EXAMPLES OF TRADE SHOWS; SUMMARY; CHAPTER 10 Networking
building a sustainable network; WHAT IS NETWORKING?; SOME USEFUL NETWORKING TIPS; SUMMARY; CHAPTER 11 The producer and the song; SAMPLING, LOOPS AND SAMPLERS; CHAPTER 12 Change in the digital space; PRS FOR MUSIC
FINANCIAL RESULTS SNAPSHOT OF 2009; GUARDIAN REPORT BY VICTOR KEEGAN; A SNAPSHOT OF THE IFPI REPORT
MUSIC INDUSTRY 2010; RECORDED MUSIC SALES 2009; DIGITAL MARKET DEVELOPMENTS; GERD LEONHARD
FUTURIST, FATALIST, FANTASIST OR GURU?
CHAPTER 13 Purchasing a catalogueWHY IS THE CATALOGUE BEING SOLD OR BOUGHT?; MANAGING RISK; BACKGROUND INFORMATION; QUESTIONS; RETENTION PERIOD; REASONS FOR BUYING A CATALOGUE; POSTCOMPLETION PLAN; SUMMARY; CHAPTER 14 Business and strategic planning; SWOT
STRENGTHS, WEAKNESS, OPPORTUNITIES AND THREATS; PEST
POLITICAL, ECONOMIC, SOCIAL AND TECHNOLOGICAL; AIMS AND OBJECTIVES; THE MARKETING MIX
THE FOUR Ps OF MARKETING; SCENARIO PLANNING; SUMMARY; CHAPTER 15 Corporate social responsibility in the twenty-first century
making the case for business responsibility in the creative industries